We are a small, social enterprise making products that inspire us and selling them in unique ways. 

We are all about encouraging an active, healthy, mindful, outdoors lifestyle. We strive to ensure that you are always psyched to get out the door and be active. Our product range is selected to reinforce your good habits, help you create new ones, and to let you showcase the values that embody the active lifestyle. 

Jam Cycling has had to adapt to the changing times in the world of retail. But at our core we have always been an outdoors culture company, encouraging more people to join the outside, human powered revolution. Let nature be your playground, get out as often as possible and bring some friends. Cycle, Run, Walk, Climb, it's all good.

Go outside - be wild - have a Jam

George Galbraith, Jam CEO - Nov 2020